Analyses the influence of the Guinness brands provenance on advertising campaigns aimed at consumers living in Ireland between 1959 and 1999, and the extent to which Guinnesss advertising has influenced Irish culture and society.
Autor: Patricia Medcalf
Editorial: Peter Lang - 35
Fecha de publicación: 2020-01-28
Edición: 1
Idioma: EN
ISBN-13: 9781789973457
Páginas: 244
| Cantidad | Precio (unidad) |
|---|---|
| precio unitario | Q 333.20 |