How can travel industry leaders drive sustainable growth amid rising consumer expectations and environmental pressures?Future-proofing Travel offers a strategicroadmap for senior executives in tourism and hospitality facing unprecedented disruption. This book provides proven tools and data-led models to help businesses align with evolving trends in sustainability, technology and community impact, delivering measurable results while safeguarding the future of travel.You'll learn how to:- Implement governance frameworks supporting emissions reduction and responsible tourism- Leverage expert insights on consumer demand for greener, experiential travel- Apply strategic models for digital transformation and green innovation- Assess financial impact and ROI of sustainable initiatives- And learn from real-world examples such as Airbnb, Marriott, TUI and Intrepid TravelEquip your organization to lead with informed leadership and purpose, balancing growth with stewardship in a rapidly changing market.Themes include: Sustainable travel, industry transformation, governance, ROI, leadership, data-driven decision making, digital innovation
Autor: Caroline Bremner
Editorial: Kogan Page - 35
Fecha de publicación: 2025-03-03
Edición: 1
Idioma: EN
ISBN-13: 9781398619173
Páginas: 304
| Cantidad | Precio (unidad) |
|---|---|
| precio unitario | Q 428.96 |